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The booming SUV market worldwide and in southern Africa has seen more and more competitors pop up for a piece of the action. Not too long ago, prospective buyers of luxury soft-roaders could call on Mercedes, BMW or Land-Rover. Then came Volkswagen, Audi, Porsche, Volvo and now – Jaguar.
I’ve always attempted to deviate from the norm. It’s more fun that way. Why settle for what everyone else has? Why follow the crowd? Sure, it’s a lot safer, people won’t point fingers at you but I think you lose your sense of identity by being so-called ‘normal’ and quite frankly, that’s too boring for my taste.
What you need to know: The Jaguar XE is the latest attempt from this British manufacturer to stir up that German pot of 3-Series, A4 and C-Class. With newer technology and Jaguar’s stunning design cues, the XE should stand a better chance than its X-Type predecessor. If it weren’t for that annoying exchange rate…